I’m offering a brand new SEO webinar. Will you join me?

I’m offering a brand new SEO webinar. Will you join me?

December 8th, 2023|Uncategorized|

A few weeks ago I asked on my personal Facebook wall if anyone would be interested in signing up for an SEO webinar about increasing organic traffic and visibility. Image credit: ID 39959147 © Paulus Rusyanto | Dreamstime.com I got quite a bit of interest, which felt very motivating and encouraging. Especially after October 7th. So I'm putting [...]

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Navigating October 7th as an American-Israeli from Pittsburgh

November 26th, 2023|Uncategorized|

On that fateful October 7th, a mother who was visiting town stopped me in prayer on Simchat Torah which almost never happens. She nudged me and said, "Do you know there's a war going on right now in Israel?" I looked at her in shock and said, "War?" That word was housed in luxury. To [...]

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What Does It Mean to Return Home? Dorit Sasson’s Interview about leaving Israel for America

August 29th, 2021|Uncategorized|

Earlier this year, Linda Feagler, veteran writer and editor of Ohio Magazine did an oral interview with me about my newly released memoir Sand and Steel: A Memoir of Longing and Finding Home.  I time-traveled with her through military bases, and service on kibbutzim, and finally back to the United States.  In our interview, I [...]

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Why SEO is Important to Businesses

July 13th, 2021|SEO|

WHY SEO IS IMPORTANT TO BUSINESS Most businesses do not utilize SEO or Search Engine Optimization. Many reasons are for this: they're not interested in investing resources into SEO, they think they have enough content to keep their "business" going, or they tend to think that Facebook and Google ads are enough for what they [...]

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5 SEO Tips for Getting Traffic to a New Website

May 4th, 2021|marketing, SEO, SEO keyword research, Uncategorized|

SEO or Search Engine Optimization is the foundation for online visibility. As a business owner, you’ll want to learn how to optimize your website with the right keywords and phrases making it easier for people to find you. But what do you do if you've just opened shop and you're trying to get traffic to [...]

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When You Go Home, Do You Find Home?

April 22nd, 2021|Sand and Steel, the heroine's journey, Uncategorized|

It's the last day of Passover in Pittsburgh, on a special day called the Moshiach's meal, a symbolic way of embracing the Messiah - the redemption, and I'm leaning against our porch door. My eyes are full of tears and I tell my husband who's holding a box of matzah and grape juice that there's [...]

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5 Ways to Use Amazon SEO to Significantly Increase Your Sales

April 1st, 2021|Amazon, SEO, SEO keyword research|

Frustrated trying to get people to land on your Amazon sales page? Tired of trying to figure out Amazon’s constantly changing algorithms? Craving for more sales? As the world’s largest e-commerce shopping store, nobody really can afford to say goodbye to Amazon. It’s where your customers hang out. Brick and Mortar is quickly dying out [...]

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Bring More Traffic to Your Website with SEO and Branding

February 12th, 2021|blogging, branding, SEO, SEO content strategy, SEO keyword research, target audience, Uncategorized|

Branding and platform building have shifted tremendously because of COVID-19. More than ever, you must have an online presence to compete in today's marketplace. SEO and branding helps you stand above the crowd with optimized content that matches what your target audience is searching for.     If SEO or search engine optimization is the art [...]

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What I Really Miss About Israel, My Heart and Home

January 4th, 2021|Accidental Soldier, dreams, expatriate, new memoir, Sand and Steel, Uncategorized|

Bear with me... I want to tell you about what it feels to be far, so far away from Israel, my heart and home... Each year from the 3rd week in December to the 2nd week in January, I ask myself the same 3 questions: Why is it so cold in Pittsburgh? Why is it [...]

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What’s Your SEO Content Strategy for 2021?

December 23rd, 2020|content marketing, SEO content strategy, SEO keyword research, target audience|

If one of your top SEO goals 2021 is to generate new leads and web traffic to help build your online business,  then you need to rethink your SEO content strategy. Why is an SEO content strategy so important? You want to take advantage of the organic search. Who is looking for what you offer? [...]

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5 Top Reasons Why I Love Doing Keyword Research Analysis for SEO and How It Can Help You

December 1st, 2020|content marketing, marketing, SEO, SEO content strategy, SEO keyword research, Uncategorized|

People typically cringe when they hear keyword research analysis for SEO.  They're like, "I have no time to blog, but I have to do it," and then they wonder why they aren't seeing much online traffic. Chances are, you need more than just a good idea. You need the data from those organic keyword search [...]

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5 Things I Wish People Understood about Reverse Culture Shock

November 9th, 2020|Accidental Soldier, Israel, memoir writing, mindset, new memoir, travel, Uncategorized, writing|

Six years ago, I self-diagnosed myself with Reverse Culture Shock, or RCS, an emotional displacement syndrome.  I know this because, after 7 years of doing reverse immigration to the States in 2007, I stumbled upon the symptoms of Reverse Culture Shock on an archived U.S. State Department's home page. Suddenly, I felt recognized and validated [...]

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5 Things I Know about What It Means to Celebrate my Jewish 50th Birthday

October 30th, 2020|Accidental Soldier, birth story, memoir writing, new memoir, Sand and Steel, Uncategorized|

Today is my Jewish 50th birthday. Turning 50. Like...wow. What a milestone. 50 years ago on the Jewish calendar, G-d gifted me with life and my mother of blessed memory gave birth to me in New York City Hospital. Just the number itself feels round, full of hope, potential, and promise like the challahs I [...]

5 Ways to Create Internal Links for SEO

October 15th, 2020|SEO|

Internal links are one of the most complicated yet important things you can do for your keyword ranking and credibility. Before going into strategy specifics, let’s dive first into the basics: the purpose of an internal link is to connect one page of a website to a different page on the same website. But why [...]

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Parenting a Teenager in a Pandemic: Family Resilience will get us through

July 1st, 2020|Uncategorized|

The parenting pandemic in summer is making headlines - especially in our household. And never before has our family resilience and my ability to bounce back from difficult parenting scenarios has been so wildly tested. My six-year-old daughter has been fortunate to start a local day camp for a few hours a day and the [...]

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